Sanitarium, waterplus and Weet-Bix are proud sponsors of the Allan Border Trek for Kids, which kicked off from the Sydney Cricket Ground on 8th October and culminates in Brisbane on 7 November.

A waterplus bus - a customised, brightly painted 1960's Sydney bus - is accompanying Allan Border on his walk from Sydney to Brisbane, supplying him and his support team with waterplus and providing public sampling opportunities for the product.